The Concept
Public Proof Protocol is the strategy of documenting your journey publicly and transparentlyâmaking it impossible to fake results because everything is verified in real-time by witnesses.
How It Works
Traditional credibility: “I made $1M” (unverifiable claim)
Public Proof Protocol: “Watch me build $1M live, documented daily” (verifiable process)
Real-World Example
The $1K to $1M Challenge:
“Begleite mich live auf YouTube wie ich aus 1000$ 1 Million $ mache. Jeden Tag ein Video dazu.”
Dominik’s response: “Unglaublich (wortwörtlich gemeint)” â literally unbelievable.
But the brilliance isn’t the goalâit’s the transparency. Public documentation makes lying exponentially harder than private claims.
Why It Works
Claims anyone can make:
- “I’ve helped 1,000 clients”
- “My method has 95% success rate”
- “I turned $100 into $100K”
Claims validated by Public Proof:
- Daily progress videos (can’t fake)
- Transaction screenshots with timestamps (verifiable)
- Third-party commentary and analysis (external validation)
- Consistent documentation over months (impossible to fabricate retroactively)
The Anti-Guru Signal
Dominik’s Test: “WĂŒrdest Du es selbst machen?”
If someone truly had a winning method, they’d use it themselvesânot sell courses about it.
Public Proof Protocol answers this: “I AM doing it myself. Watch.”
Implementation Rules
- Document Everything: Progress, failures, pivots, learnings
- Real-Time Publishing: Post as it happens, not retrospectively
- Verifiable Data: Timestamps, screenshots, third-party confirmations
- Embrace Failure: Show what doesn’t work (builds authenticity)
- Invite Scrutiny: Welcome skeptics to validate claims
The Credibility Multiplier
One year of public documentation = 10 years of marketing claims.
When AI searches for credible sources, public proof ranks infinitely higher than private testimonials. You’re not claiming successâyou’re demonstrating it live for the world to verify.