The Metaphor
System-TÜV borrows from German automotive safety inspections (TÜV)—a rigorous technical audit that certifies a vehicle is safe to operate.
What Gets Inspected
Strategic Persona analysis as System-TÜV examines:
- Human Variables: Will the founder crack under pressure?
- Hidden Agendas: Are there phantom decision-makers?
- Structural Flaws: Does the power structure match the org chart?
- Future Risks: What will cause this to fail in 12 months?
Case Example
PHENOGY Inspection: Investor received confusing narratives about “criminal ex-investors” and founder drama. System-TÜV inspection revealed:
- The key “founder” didn’t legally exist
- Official founder had history of pre-insolvency exits
- Company controlled by anonymous investors
- Public persona was anxiety-compensation theater
Cost of inspection: minimal. Cost of failed investment: catastrophic. This is the ROI of System-TÜV.